LIGHT MODE

DARK MODE

An illustration of the front of the front of the renovated house Mediocre uses as its office.

Born
Curious

An illustration of the front of the front of the renovated house Mediocre uses as its office.

Making good work is about more than the end product.

We make good relationships on honest expectations. We make good for our communities. Make amends, make progress. And at the end of the day, we ignite growth.

We’re a creative agency (and a B Corp) made of people who care. We care about growth as much as great design. Community more than profit.

Connection above all. Our partners are nonprofits and for-profits, startups and industry leaders who believe in strategy, consistency, and working together to ignite change that lasts. We create brand identities, websites, messaging, and all the weird projects in between for people who care, too.

Non-exhaustive toolbox

We find the necessary tools to help our partners execute their vision. The key to our collective success is the ability to work comprehensively and collaboratively from strategy to delivery.

Campaign Design
Project Management
Image Strategy
SEO & Analytics
Brand Design
UI/UX Design & Development
Digital Content
Experiential Design
Brand Strategy

Values to believe in.

They matter. And it’s important our clients align with us.

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We discover innovation in our resilience.

We embrace our work ethic, compromise, and failure because these open new doors while navigating constraints.

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We catalyze growth through connection.

We actively engage in each conversation, project, and opportunity with our collaborators, partners, neighbors, and community. These relationships create interwoven, healthy growth for everyone.

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We play with functionality and flexibility.

Balance comes through our confidence to explore different parameters and creative practices, finding new successes in each approach.

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We contribute to our collective future.

Our decisions make an impact, and we’re each responsible for every step we take each day, knowing that inaction is also a decision.

Sound like you?

Kick it off
Kick it off
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Real humans

Creative Lead

Caleb Costelle

Growing up on Indiana Jones, Star Wars, and Lord of the Rings, Caleb carries with him a sense of adventure and optimism in everything he does. With eight years of professional graphic design experience, he has honed his skills to fight the enemies of visual communication. Muddled layouts, off-brand colors and poorly kerned letters are his foes, his coworkers are his fellowship, and coffee is what boosts him in his time of need. His goal: to help create a better-designed world.

Brand Design

Illustration

Identity

Creative

Digital

Photographer, Office hand

Dana Rogers

Passionate about a dog, 3 cats, 13 chickens, a garden, and one really cool guy; Dana is typically found in work clothes. Sipping cold brew on a silent morning at home, she is often obsessing over some old world craft she thinks she doesn't have the time for, such as broom making, woodworking, fermentation, canning, sewing, knitting, etc. While overly chatty or not communicative enough, she appreciates pausing like oil-painted, impressions and seeking out rainbows.

Photography

Image Strategy

Creative Lead

Elizabeth Hall

A pious devotee of life's simple pleasures. Adept at releasing wayward lizards back outside. Skilled at convincing little houseplants to grow. A specialist in sipping and savoring. She's a 20-something childless grandma who designs and lifts weights. With careful, rigorous practice, you too can learn how to forget what you're doing and doze off in a sunbeam.

Motion Design

Photo & Video Production

Print & Packaging

UI/UX Design & Development

Digital Content

Developer

Garrett Hutson

Garrett thought he'd left his hard hat days behind when he traded concrete for code. Fate, with its twisted sense of humor, had other plans. The day Garrett became a homeowner, he realized his construction past wasn't so past after all. Now he toggles between debugging software and actual bugs in his crawl space. His toolbox, once gathering dust, has become his most-used IDE. When not juggling semicolons at work and sagging gutters at home, Garrett can be found muttering about the irony of building virtual houses all day only to come home to a real one falling apart.

UI/UX Design & Development

Digital

Production Manager

Haley Barlow

Haley's lived in Lexington her entire life. That doesn't mean she's stationary. Day trip? Unexpected adventure? She's in. She's nursing an addiction to eating out and has strong opinions of every restaurant she's ever tried. You ask her favorite musician? She gives a new answer each day. Find her at the closest thrift store, with a handful of trinkets and moss-colored marvels.

Production

Project Management

Logistics

Designer

Paris Triantafilou

Paris Triantafilou is a crime of the heart. She is a jack-o'lantern carved to look like your worst nightmare: a spider. She is the bruise on your shin that you don't remember getting. She is a lizard and a parrot; unlikely friends. She is glow-in-the-dark mini golf. She is a bowl of spaghetti sitting on the forest floor: possible bigfoot trap? She is an enigma inside of a goblin inside of a mummy's tomb. Paris Triantafilou does not exist.

Brand Design

Creative

Motion Design

Digital Content

Print

Partner, Account Lead

Sarah Brown

Sticky from climbing in the summer heat, Sarah faced two tasks: leap a hold just out of reach, and stifle a scream now that the spider had firmly positioned itself on the bridge of her nose. She held on one-handed, composed herself, and completed the route. The spider made it too.

Campaign Strategy

Messaging

Accounts

Research

Principal, Account Lead

Shawn Saylor

Shawn's an avid member of the Lexington creative community. He likes clean lines and bright colors. He's often distracted by conversations about music and bizarre imagery. His anecdote: we could probably fit all this lumber in the car. It'll sag a little and the guys at Home Depot may laugh, but we're not making two trips.

Identity

Messaging

Creative

Accounts

UI/UX Design & Development

Creative Director

Stevie Morrison

12-year-old Muggins only barks at one thing—cows. Stevie heard the bark and looked up from her laptop, only to find that a herd of the beasts was swiftly making its way down the canyon, across the creek and into her campsite. She got Muggins in the door just in time to watch the herd part and surge past the Airstream like a sea of fish. Miraculously, the Starlink survived. No Zoom meetings were canceled.

Brand Strategy

Brand Design

Copywriting

Campaign Strategy

Experiential Design

Production Manager

Susan Steward

Existential crises are born of writing about yourself. In spite of that, Susan thrives on adventure, chaos, and pedantry. Horses, backpacking, knitting, and gaming rule most of her time, and she will absolutely stop to look at every flower she passes along the way. Please do not turn on the light.

Project Management

Logistics

Head of Employee Experience

Teagan Miller

A native of Los Angeles, Teagan moved to Lexington on a whim and found that it was filled with cool people that she wanted to stay and hang out with. Her free time is filled with self-help literature, Tarot cards, yoga and drumming. She is secretly trying to convert all her friends to veganism.

Operations

Messaging